Employer BrandGuides
17th April 2019

The seven steps to putting successful employer branding into practice [FREE GUIDE]

With candidates wielding significant power in the job market, finding the right talent can be a challenge for employers. But did you know that a creative employer brand strategy can…
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Employer BrandBranding
1st February 2019

Why employer branding matters (and how McDonald’s is leading the way)

Olle Lindholm interviews Shelley Hoppe, agency director of Spoon London, about building a credible employer brand and attracting the right talent for your company.Last year, we interviewed the Swedish employer…
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rebrand
Employer BrandBrandingHow to
1st February 2019

What exactly is a rebrand? 5 things to consider when shaking things up

It’s not unusual to see brands ditch their old image and replace it with something completely new. But a successful rebrand is no easy task. Matilda Egere-Cooper explores what marketers…
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Employer Brand
1st February 2019

Why a good sense of humour matters: 3 examples of funny employer branding

Everyone has that one friend. You know, the one with a knack for irony and a well-placed punchline. So why is it then, that when witty people abound in real life, we find it so difficult to make people laugh with…
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