Divya Ostwal leaves KAN to become Agency Director at the Spoon Malmö office.
Divya comes from Bangalore, the ”Sillicon Valley” of India. She’s lived in Sweden for over seven years now.
”I started my career at a business-branding startup and over the last thirteen years have held various roles in digital agencies which have been a synthesis of what I believe are a natural part of me – strategic reasoning coupled with strong creative ideas to help businesses achieve success”, says Divya Ostwal.
As a creative professional in the early years of her career, she cultivated a special ability to develop brands based on “insights to strategy to concept to creative”.
”Thick Data is a synthesis of logic and magic – the combined forces of a business-brand strategist, a Google analyst, a conversion strategist and a story teller. I help brands understand their target audience and their behavioral patterns,” she explains.
Divya is looking forward to her new role as an Agency Director at the Malmö office.
“I’m looking forward to so many things. To learn, grow and upskill along with the fantastic team in the Malmö office. To apply years of learning and understanding of various agencies to my best ability at Spoon. From my interactions with the management and the team, I was convinced about the culture-fit, which for me is an important factor,” she says.
Consumers demand a more integrated experience today, where content plays an essential role.
”The key is to figure out how to use content in a way that makes every interaction with our customers more effective. With consumers becoming tech savvy and more informed, we will need to dig deep into our ’ideas bank’ to continue to stay relevant,” she says.
Spoon’s CEO Anders Ribba is very happy about the recruitment.
“Divya comes from an exciting background and she will be a valuable asset to Spoon. Her knowledge of thick data will strengthen our offer and help our clients, especially in the south of Sweden, but also in the rest of the Nordic region. This is a perfect match,” he says.
Are you in the Malmö area and want to know more about our services?
Contact Divya Ostwal: firstname.lastname@example.org, +46 76 948 45 69.